Liked the idea of Qualtrics but not the scale? Here’s a Qualtrics alternative sized for any business.
Qualtrics EmployeeXM is a full enterprise experience management platform, built for organisations with the team to run it. HELM Culture Score gives any business the same underlying idea, one credible answer about your culture, without the enterprise investment.
The difference in a sentence
Qualtrics gives you a platform built to run continuous, multi-dimensional experience management across a large organisation. HELM Culture Score gives you one honest, credible score, right-sized for a business that doesn’t need, or want, that scale of infrastructure.
Both are grounded in the same basic idea: understanding what it’s actually like to work somewhere. Where they differ is in how much platform sits between you and that answer.
Qualtrics | HELM Culture Score | |
What you get | A full experience management platform, covering employee, customer and other experience data | One overall score, plus a result for each of five pillars |
Who runs it | Typically needs a dedicated experience management or people analytics function | A founder or a single HR lead, without extra admin |
Setup | Can involve substantial configuration and implementation time | Ten questions, ready to send |
Cost | Enterprise-oriented, and can be a significant investment for a smaller business | Transparent, published pricing by headcount band |
External use | Built primarily for internal, ongoing experience management | Built to be used externally too: careers pages, tenders, board papers |
Best suited to | Large organisations with dedicated experience management capability | Any business that wants a clear, credible answer without the platform overhead |
Why businesses choose HELM instead
Enterprise platforms are genuinely powerful when an organisation has the scale and the team to use them properly. Most businesses don’t have that team, and don’t need continuous multi-dimensional experience data to answer the question that actually matters: is this a good place to work, and how do you know.
HELM Culture Score answers that question directly. Ten questions, answered anonymously, producing one honest score and the pillar detail behind it, without a platform to configure or a specialist function to run it.
Straightforward, published pricing
No implementation project needed to find out what it costs.
Small | Medium | Large | Enterprise |
£2,400 | £3,600 | £5,400 | Custom |
Common questions
Is HELM Culture Score as comprehensive as an experience management platform? I
t answers a more specific question, deliberately. An experience platform is built to explore many dimensions of experience data continuously. HELM Culture Score is built to give you one credible, comparable answer each year, with real detail behind it, without the ongoing platform overhead.
Do we need a dedicated analytics function to run this?
No. It’s built to be run by a founder or a single HR lead, with nothing to configure and nothing to interpret beyond the report you receive.
We’re growing quickly, will we outgrow HELM Culture Score?
The annual score and pillar structure work at any size. If a business eventually wants the full scale of an enterprise platform alongside it, HELM Culture Score still works well as the simple, externally-usable number sitting on top.
Ready to see if it fits?
HELM Culture Score. 10 questions. One honest score.